It started with a Tee
Three years ago I bought what was supposed to be a ‘premium’ kids’ t-shirt from a well-known brand. After two washes, the shoulder seam was twisted. After five, the neckline had stretched into a sad oval. After ten, the colour had faded so much my son refused to wear it. I had paid PKR 2,800 for it.
Across the same year, I bought a stack of tees from a marketplace. Some were lovely. Others tore at the side seam in a week. There was no way to tell which would be which until they were already in the wash.
Kiddy Kloset is the brand I wanted to find back then. A small, careful kids wear company that decides, on every piece, that the boring things matter most: the weight of the cotton, the consistency of the fit, the strength of the shoulder seam, the way the color holds after a season of Pakistani sun.
What we make
Cotton essentials for children: classic polo shirts, basic tees, oversized drop-shoulder tees, raglan tees and everyday shorts. Everything is 100% cotton. Sizes run 5–6 to 13–14 years.
Every piece carries the same quiet details — a ribbed crew neck that keeps its shape, double-stitched hems, a printed neck label instead of a scratchy tag, and the Kiddy Kloset wolf on the chest.
How we make it
Designed in Pakistan, made in Pakistan. We work with one fabric mill in Faisalabad and a small CMT unit in Lahore. We visit both in person every few weeks, and every batch is checked by hand before it leaves the unit.
How we ship it
Every Kiddy Kloset order is hand-packed in a kraft mailer, wrapped in cream tissue, tied with a satin ribbon, and slipped with a thank-you card. Most are packed by me, in my own home. We hope the unboxing is the second nicest thing about the box — the tee inside being the first.
Thank you.
— Founder, Kiddy Kloset